Athlete's Looks Case

Find  the case which resolves  the following:  "an athlete  sues a electronic video company for using his looks in their popular video without his authorization" -  It is a recent 2013 9th circuit court case

Answer the following questions

1. What is the name of the case with complete case citation, and date it was decided.

2. Where is the 9th Circuit and what types of cases does it handle, and out of which state did the case originate.
 

3. What did the case hold - give the "rule of the case" which resolved the dispute in the case.